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TV

What Impact on TV for Next Wave of Tariffs?

July 10, 2018

If TVs get hit with a 10% tariff as part of the Trump administration’s next round of $200 billion of product affected, what would be the likely impact? Because of the steep declines in LCD TV panel prices in the last twelve months, a 10% tariff would merely slow down the price declines for TVs in the 2018 holiday season. The figure below shows the pattern of TV panel prices since 2015; overall prices are down nearly 40% Y/Y in July 2018.
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Display Equipment

Trump Celebrates Launch of Wisconn Valley

June 28, 2018

After the ceremonial groundbreaking at Foxconn’s “Wisconn Valley” complex in Mount Pleasant, Wisconsin (see my last blog post), President Trump visited a nearby Foxconn pilot TV production site where, with leaders from the Wisconsin political scene and from Foxconn, Trump celebrated the launch of the first LCD manufacturing site in the USA (and the first outside of Asia).
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Financial

Key Takeaways from 6 Leading Panel Suppliers' Q1’18 Results

April 30, 2018

Last week we saw 6 different display suppliers release their earnings results. In general, we saw Chinese suppliers outperform Taiwan and Korean suppliers helped by government subsidies, lower labor and fab costs and the exclusion of interest payments in odd quarters. We saw flexible OLED smartphone panel shipments drop rapidly and LTPS LCDs take share from OLEDs. Smartphone panel volumes were weak, especially at the high end, which boosted blended unit ASPs and reduced area ASPs as smartphone panels carry higher prices on an area basis. While OLED volumes fell faster than LTPS volumes, OLED margins continued to outperform LCD margins. Panel makers are optimistic about TV volumes in the rest of 2018 despite experiencing above average channel inventories in Q1’18. We did see LG reporting OLED TVs in shortage and reveal they may convert even more LCD capacity to OLED TV capacity. Let’s start with some comparisons.
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TV

US Tariffs on TVs from China Will Disrupt Display Supply Chain

April 9, 2018

Last week, I gave an outline of the possible impact that Trump administration actions on US-China trade could have on the display industry, and on Tuesday, April 3rd, the Trump administration released the list of products subject to a new 25% tariff. Of the 1,333 different product categories included in the trade action, the single largest category by value is TVs. The new tariffs on TVs will have companies on both sides of the Pacific scrambling to redirect the display supply chain.
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Financial

US – China Trade War Could Slam Display Industry

April 2, 2018

In the latest round of an emerging trade conflict between the world’s two largest economies, China initiated tariffs on specific US goods, in retaliation to the US imposing tariffs on steel and aluminum products from China. While these moves have not yet affected display products, the potential impact of a trade dispute could be a huge disruption in the display industry value chain and has caused the Consumer Technology Association (CTA) to mobilize its members to lobby the US government to try to avert a trade war.
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OLED

DSCC Releases Latest OLED Forecast

March 19, 2018

DSCC released the forecast slides for the Q1’18 issue of its Quarterly OLED Shipment and Fab Utilization Report last week. Given the lower than expected iPhone X shipments, reduced fab utilization at Samsung and related fab delays, we have lowered our outlook for 2018 by 22% and now expect 30% growth to $30.3B as shown in Figure 1. From 2017 to 2022, we now expect 23% CAGR instead of 27% CAGR with the 2022 market reaching $64.3B instead of $79.6B. It is still a rapidly growing market as most consumers prefer OLEDs and OLED capacity is still growing rapidly. It is just growing slower than previously expected.
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