Japanese
Korean
2025 SID Business Conference, Powered by Counterpoint Research
EVENT REGISTRATION
REGISTRATION NOW OPEN: CLICK HERE TO REGISTER
Event Agenda
May 13th, 2025
1:00PM
Keynote Session
The Keynote Session will feature the following talks:
- Applied Materials’ Corporate VP and GM of their OLED Patterning Business Unit, Dr. Indrajit Lahiri, will discuss the status, outlook, advantages and challenges associated with its breakthrough MAX OLED technology.
- Counterpoint Research VP Ross Young will discuss the status and outlook for the overall display market as well as key market segments. He will also discuss current headwinds, challenges and opportunities.
- Tianma America's CEO Dr. Eric Cheng will discuss the outlook for the automotive display market and how Tianma is poised to take share. He will also discuss a number of the key trends, challenges and opportunities in the automotive display market.
2:45PM
Smartphone Display Market Evolution and Outlook
The Smartphone Session will feature market analysts and industry executives sharing their thoughts on:
- The outlook for the smartphone market in units, revenues, by brand, by region, by model, etc.
- It will also analyze the impact of AI on costs, demand, AP market size and brand share, etc.
- The outlook for smartphone displays in units, revenues, display technology, etc.
- How will smartphone displays evolve in terms of new features and what OLED efficiency improvements are most likely to go mainstream and when.
- What is the outlook for foldable smartphones and what technology advances are coming to that segment?
- What other technology developments are coming to smartphone displays.
4:15PM
Why Automotive Displays Are Poised to Break Out and How They Will Evolve
Automotive displays are forecasted to be one of if not the fastest growing display market. Why? We are seeing automotive brands adopt larger displays, more displays and better displays, especially in hybrid and electric vehicles which are gaining share. As Counterpoint Research showed, the average display area per vehicle is growing at a double-digit rate with the average display size rising by over 5% in the last year. We are also seeing LTPS LCDs, MiniLED LCDs and OLEDs take share as well as brands look to differentiate their offerings, provide a better experience to customers and explore new business models such as streaming. This session will explore the latest outlook for automotive displays, discuss the latest metrics for display area, size and revenues by brand, model, powertrain, region, etc. It will also explore other key issues display suppliers are facing in the automotive market as well as the opportunity for MicroLEDs in the automotive market.
May 14th, 2025
8:00AM
Display Technologies Shaping the TV Market
TV remains an essential application for flat panel displays, covering a majority of display area and serving as the battleground for large screen display technologies. This session will explore market trends and existing and new technologies including White OLED, QD-OLED, MiniLED, MicroLED and more. Presentations from leading industry analysts and executives will illustrate the current state of the industry and how panel makers and TV brands can convince consumers to pay for premium performance.
9:30AM
AR/VR and MicroLED Display Technology and Market Development
AR/VR is one of the most challenging applications for display manufacturers, requiring very small pixels and high brightness. Despite the launch of the Apple Vision Pro last year, the market for VR has been declining. All eyes are now on the next generation of AR smart glasses. MicroLED is seen as a key enabling technology for AR, as demonstrated by Meta in the Orion glasses.In this session, we will discuss the AR/VR market and the latest progress in MicroLED commercialization.
11:00AM
How the IT Display Market is Likely to Evolve
This session will cover the latest IT market and technology outlook for notebook PCs, tablets and monitors. In 2024, IT displays (which include LCDs, OLEDs and MiniLEDs) grew Y/Y after falling 8% in 2023 as a result of demand for AI PCs, new display sizes, new technologies and more brand participation. All of the major brands reported a recovery in 2024 as a result of improved sell-in, sell-through, increased back-to-school and holiday seasonality and increased commercial demand in light of the sunset of Windows 10 and demand for AI PCs. In 2025 - 2029, IT displays are expected to continue to experience growth as a result of the consumer and commercial markets having more choices than ever before and as a result of AI PCs capturing more market share, new fabs coming online, improved display performance, new form factors, new use cases and cost reductions. This session will cover the evolution of the IT market and much more.
SPONSORSHIP
Sponsorship packages available. Contact info@counterpointresearch.com for sponsorship information.
GOLD SPONSOR
BRONZE SPONSORS
