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KoreanFoldable Smartphone Shipments Decline Y/Y Again in Q1’23
As revealed in our latest Quarterly Foldable/Rollable Display Shipment and Technology Report, foldable smartphone shipments fell 39% Q/Q and 8% Y/Y in Q1’23 to 1.93M units. It was the second straight quarter with a Y/Y decline for foldable smartphones, which have struggled since the launch of the iPhone 14 series along with a decline in Android phones and the lack of compelling new foldable phones. By brand, Samsung’s share slipped from 83% in Q4’22 to 48% in Q1’23 as demand stalled for its Galaxy Z Flip 4 and Z Fold 4. Oppo jumped into second with a 22.7% share followed by Huawei at 15.7%. The top five models in Q1’23 were the Z Flip 4 at 29%, the Huawei Pocket S at 16%, the Galaxy Z Fold 4 at 14%, the Oppo Find N2 Flip at 12% and the Oppo Find N at 6%. In Q2’23, Vivo’s share is expected to surge to 16%, #3 after Samsung and Huawei. Shipments should rebound Y/Y in Q2’23 as more products become available at a wider range of price points and a forecast for Q2’23 was provided in the latest update. A full forecast through 2027 will be provided in a few weeks.
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