Aaron Dale

The accelerated transformation of the automotive industry continues in 2022. Various key industry players are committed to deliver a completely new user experience. The transformation from machinery to technology powerhouse becomes more and more visible. Join us as we take stock of recent events and provide our latest outlook on the automotive displays market. We will be examining the pace of the ongoing cockpit digitalization, the emergence of new display technologies and form factors whilst also taking a look at the differing automaker approaches and strategy.

Aaron Dale is a senior analyst within IHS Markit automotive technology group based in London. Aaron is responsible for tracking automotive technology trends with a focus on user interface and user experience applications. His primary activities include research, writing and analysis of automotive user interface systems including: Center Stack Displays, Instrument Clusters, Head-Up Displays, Touch Screens, Speech Recognition and more.

Within IHS Markit Aaron was previously responsible for researching trends around ADAS and autonomy, tracking several advanced safety systems and associated components.